With ‘Welcoming Cities’ transitioning globally, Immigration New Zealand has adapted its own version of the initiative in the hopes of creating local communities with wider migration agenda tailored to their individual needs. It was created in partnership with the Office of Ethnic Communities, the Department of Internal Affairs and the Human Rights Commission. It was launched as ‘Welcoming Communities’ with nine councils over five regions all over New Zealand as the pioneer group. The pioneers are: Tauranga city council, Western Bay of Plenty district council, Whanganui district council, Palmerston North city council, Ashburton district council, Selwyn district council, Gore district council, Invercargill city council and Southland district council. Four out of the nine councils are located in the north island and the remaining five councils are located in the south island. In the event that Hamilton would be approved as the tenth council in the programme, it will even out the number of councils per island at five each. ‘Welcoming Communities’ is focused on the newcomers in each local community and not solely on immigrants. To define who are considered as newcomers in the community, they could either be recent migrants, former refugees and international students. The local government considers their efforts to be successful once newcomers feel welcome by having better social outcomes, greater social cohesion and a stronger economic growth. Being focused on the local city or district councils, Immigration New Zealand supports them via three components, which all nine councils share. The three components are: knowledge sharing, standard, welcoming plans and accreditation, which serves as the benchmark for all councils and lastly, celebrating success. This creates a baseline for all member councils to follow in their efforts to maximise the potential of the programme. Ultimately, when the ‘Welcoming Communities’ initiative was launched, Immigration New Zealand, together with the nine councils created eight elements of standards and outcome areas. These are: inclusive leadership, welcoming communications, equitable access, connected and inclusive communities, economic development, business and employment, civic engagement and participation, welcoming public spaces and culture and identity. These outcome areas serve as the standard for all communities’ part of the initiative and will serve as a measuring stick for those who want to be included in the programme .